Doordarshan Partners with Hockey India League
India’s National Broadcaster, Doordarshan, has joined forces with the Hockey India League (HIL) to elevate hockey into a nationwide celebration. This partnership aims to make hockey players household names across the country. The upcoming season of the Hockey India League, set to kick off on December 28, 2024, is historic. It will mark the inaugural season of the Women’s Hockey India League, alongside the much-anticipated men’s competition. This dual launch signifies a significant step forward for women’s sports in India.
A Historic Collaboration
Doordarshan has a long-standing legacy of promoting Indian sports. With this partnership, the broadcaster will bring the excitement of the Hockey India League to millions of viewers nationwide. The league will feature eight men’s teams and four women’s teams, competing in Rourkela and Ranchi. This setup will showcase top-tier talent from India and around the world. The inclusion of the women’s league highlights Hockey India’s commitment to gender inclusivity in sports. It aims to promote women’s hockey on a grand stage, providing female athletes with the recognition they deserve.
Dr. Dilip Tirkey, chairperson of the HIL Governing Committee, expressed enthusiasm about the partnership. He stated, “We are thrilled to partner with Doordarshan as the official broadcaster of the Hockey India League. This year is particularly special with the launch of the Women’s HIL, a landmark step in promoting women’s hockey.” He emphasized that the collaboration aligns perfectly with their vision of taking hockey to every corner of the nation. Together, they aim to inspire millions and elevate the HIL to new heights.
Promoting Gender Inclusivity in Sports
The addition of the Women’s Hockey India League is a significant milestone for gender equality in Indian sports. Bhola Nath Singh, a member of the HIL governing committee, remarked, “Hockey is more than just a sport for us—it’s a symbol of our unity and pride.” He highlighted that the Women’s HIL is a giant leap forward in ensuring equality and recognition for women athletes. This initiative aims to create a platform where female players can shine and inspire future generations.
The partnership with Doordarshan will help present a spectacular season of HIL. Singh added, “Hockey connects us, and this partnership strengthens that bond.” The visibility and coverage provided by Doordarshan will play a crucial role in promoting women’s hockey. It will encourage more girls to take up the sport, fostering a new generation of female athletes.
Bridging Urban and Rural Divides
Sh. Gaurav Dwivedi, CEO of Prasar Bharati, expressed pride in the partnership with the Hockey India League. He stated, “Doordarshan is privileged to partner with Hockey India League, a platform that celebrates our national sport and unites communities across India.” The broadcaster aims to bring the electrifying spirit of hockey, including the historic debut of the Women’s HIL, to viewers everywhere. This initiative will bridge urban and rural divides, ensuring that hockey enthusiasts from all walks of life can enjoy the matches.
Fans across the country will have access to live telecasts of all Hockey India League matches on Doordarshan. This seamless access ensures that hockey lovers from every nook and corner of India can follow their favorite teams and players. The partnership also extends to all National Championships organized by Hockey India. Moving forward, all hockey events owned by Hockey India will be telecast on Doordarshan, further enhancing the visibility of the sport.
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