India Showcases Delicious Mangoes at First Icelandic Promotion Events
The Embassy of India in Reykjavik, in partnership with the Agricultural and Processed Food Products Export Development Authority (APEDA), recently hosted the inaugural Indian Mango Promotion Events in Iceland. Held on June 24, 2026, in Reykjavik and June 25 in Akureyri, these events highlighted the diverse range and export potential of Indian mangoes, captivating the local audience for the first time.
Ambassador R. Ravindra took center stage during the event, extolling the unique qualities of India’s famous mango varieties and the vast opportunities ahead for expanding India’s mango exports to Iceland. His remarks set an optimistic tone for the future of Indian mangoes in the Icelandic market.
Government Officials Discuss Trade Opportunities
Mr. Sveinn K. Einarsson, Director of Trade Agreements at Iceland’s Ministry for Foreign Affairs, emphasized the importance of the India–EFTA Trade and Economic Partnership Agreement (TEPA). He pointed out how this agreement could play a pivotal role in increasing Indian mango imports into Iceland.
Adding to the discussions, Mr. Ólafur Stephensen, Secretary General of the Icelandic Federation of Trade, noted the rising interest among Icelandic businesses in Indian products. He expressed optimism about the potential for expanding agricultural imports, particularly Indian mangoes, which have captured the attention of consumers across Iceland.
Showcasing Indian Mango Varieties
Second Secretary Ms. Anisha Tomar delivered an enlightening presentation about India’s mango production. She showcased India as the world’s largest producer of mangoes and elaborated on the government’s initiatives to boost mango exports through quality assurance, enhanced market access, and international promotion.
The mango promotion events attracted significant attention, with a vibrant audience of importers, members of the diplomatic community, Icelandic business representatives, and officials from the Ministry for Foreign Affairs. Guests had the opportunity to sample four exquisite Indian mango varieties: Dasheri, Chausa, Langra, and Kesar, all of which received rave reviews for their outstanding flavor and quality.
Market Insights and Future Prospects
Iceland primarily imports mangoes from countries like Thailand, Brazil, Cambodia, Ghana, and Peru. In 2025, Iceland imported mangoes valued at approximately USD 3.3 million, with about USD 1 million coming from Thailand alone. Feedback from local consumers indicates a strong appreciation for mangoes, especially in smoothies and desserts, revealing promising market potential for Indian varieties.
These events provided a robust platform for enhancing commercial connections and promoting Indian agricultural exports, ultimately enriching the growing economic partnership between India and Iceland.
Observer Voice is the one stop site for National, International news, Sports, Editor’s Choice, Art/culture contents, Quotes and much more. We also cover historical contents. Historical contents includes World History, Indian History, and what happened today. The website also covers Entertainment across the India and World.
