Meta Launches Smart Glasses Featuring Display and Wristband Controller
Meta has introduced a new pair of smart glasses, the Ray-Ban Meta Display, featuring a built-in display for apps, alerts, and navigation. Announced by CEO Mark Zuckerberg at the Meta Connect 2025 conference, these glasses are controlled by a wristband called the Meta Neural Band, which interprets subtle hand gestures. Priced at $800, the glasses are set to be available for purchase in just a few weeks, marking Meta’s latest effort to establish a foothold in the consumer smart glasses market.
Innovative Features of Ray-Ban Meta Display
The Ray-Ban Meta Display is designed to enhance user experience by integrating various applications directly into the eyewear. Users can access popular Meta apps such as Instagram, WhatsApp, and Facebook, along with features like navigation and live translation. This new product builds on the success of the original Ray-Ban Meta smart glasses, which have sold millions of units in collaboration with EssilorLuxottica. The glasses come equipped with an AI assistant, cameras, speakers, and microphones, allowing users to connect to the internet and social media seamlessly.
The display technology in the Ray-Ban Meta Display is a significant upgrade, enabling users to perform tasks that would typically require a smartphone. This advancement reflects Meta’s commitment to creating a more integrated and user-friendly experience. The glasses aim to provide a hands-free way to stay connected, making them a compelling option for tech-savvy consumers.
Meta Neural Band: A New Way to Interact
Accompanying the Ray-Ban Meta Display is the Meta Neural Band, a wristband that resembles a Fitbit but lacks a screen. This innovative device allows users to navigate through apps using subtle hand movements. According to Zuckerberg, the Neural Band boasts an impressive 18-hour battery life and is water-resistant, making it practical for everyday use.
The technology behind the Neural Band utilizes electromyography (EMG) to detect signals transmitted between the brain and hand during gestures. This cutting-edge interface represents Meta’s vision for a new method of device control, potentially transforming how users interact with technology. By focusing on gesture-based navigation, Meta aims to simplify the user experience and make smart glasses more accessible.
Market Position and Future Prospects
Meta’s launch of the Ray-Ban Meta Display comes as the company seeks to carve out a niche in the competitive smart glasses market. Historically, Meta has relied on devices from competitors like Google and Apple to reach consumers. With significant investments in virtual reality, the introduction of AI-powered smart glasses appears to be a strategic pivot for the company.
While the Ray-Ban Meta Display is a step forward, it is essential to note that it lacks some advanced features found in the Orion smart glasses, which were showcased at the previous year’s conference. The Orion model included augmented reality lenses and eye tracking, suggesting that Meta may still have a way to go before fully realizing its vision for smart eyewear. As Meta strives to be the first to market with a viable product, it faces the challenge of competition from tech giants like Google and Apple, who are also expected to release their own smart glasses in the coming years.
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