Raja Shivaji and The Devil Wears Prada 2 Spark Late-Night Showings Amid High Demand

Raja Shivaji and The Devil Wears Prada 2 have made their debut today, generating an enthusiastic response from audiences. The sequel to the iconic fashion film had a successful preview screening yesterday, with many urban theaters reporting sold-out shows. Both films are receiving positive word of mouth, leading to expectations of a strong box office performance over the weekend. In response to the high demand, cinemas have decided to extend their hours, offering post-midnight screenings on Saturday and Sunday.

Post-Midnight Showings to Meet Demand

To accommodate the overwhelming interest in The Devil Wears Prada 2, several theaters in Mumbai have scheduled late-night showings. On May 2, PVR Oberoi Mall will host a 1:20 am screening, while PVR C&B Square will offer a show at 1:10 am. Other locations, such as PVR Lido and PVR Le Reve, will also feature late-night screenings at 1:40 am and 1:20 am, respectively. These late-night shows will continue on Sunday, with PVR Infiniti Malad adding a 1:25 am screening on May 3. This trend of extending showtimes is expected to spread to more cinemas in Mumbai and other major cities as demand remains high.

Raja Shivaji’s Midnight Screenings

Raja Shivaji is also capitalizing on the excitement, with MovieMax leading the charge in offering late-night screenings. The chain will show the film at 12:55 am in both MovieMax Sion and MovieMax Mira Road. In Nagpur, audiences can catch the film at 1:15 am, while MovieMax Kalyan will offer screenings at 12:15 am and 1:15 am. Additionally, MovieMax Kanjurmarg has scheduled a 2:15 am showing, which will be available on both Saturday and Sunday. Miraj’s Dombivali location is also responding to the demand with a 2:20 am show for the Marathi version of Raja Shivaji. As with The Devil Wears Prada 2, more late-night screenings of Raja Shivaji are anticipated across various centers in Maharashtra.

Industry Impact and Other Releases

An industry source noted the “crazy demand” for both films, highlighting the challenges posed by multiple releases competing for theater space. This has led exhibitors to extend showtimes beyond midnight to accommodate eager audiences. In addition to these two major releases, the Malayalam film Patriot has also started strong, while Michael and Bhooth Bangla continue to perform well at the box office. Overall, this weekend is shaping up to be a lucrative one for the film industry, with several films drawing significant audience interest.

As the weekend unfolds, the excitement surrounding these films is palpable, and the industry is poised for a successful box office performance.


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