AirPods Pro 3: Unexciting Upgrades Become Key Selling Points

Three years after the release of their predecessors, Apple has unveiled the AirPods Pro 3, featuring several upgrades and a price point that remains unchanged in the U.S. and slightly lower in the U.K. While the tech giant highlighted new features during its recent event, many of these may not be as groundbreaking as they seem. Instead, two significant upgrades, including improved durability and enhanced battery life, are likely to have a more substantial impact on users.
New Features and Their Practicality
During the Apple Event, the company showcased two notable features of the AirPods Pro 3. The first is a live translation capability, allowing users to converse in foreign languages. While this feature sounds impressive, it may not function as seamlessly as intended. Users have reported delays and difficulties in understanding translations, especially in noisy environments. Additionally, the practicality of wearing AirPods during conversations raises concerns about social etiquette.
The second feature is heart rate tracking, which is not entirely new to the headphone market. While it may appeal to fitness enthusiasts, the accuracy of such tracking through earbuds is often inferior to dedicated fitness devices. Appleโs Fitness app will support this feature, providing audio motivation during workouts. However, the effectiveness of this feature remains to be seen, as many users may prefer more reliable alternatives for fitness tracking.
Significant Upgrades in Durability
Beyond the flashy features, the AirPods Pro 3 boast crucial upgrades in durability. The new model has received an IP57 rating, a significant improvement over the previous versions. This rating indicates that the earbuds are resistant to dust and can withstand immersion in water up to one meter for 30 minutes. This enhancement is particularly beneficial for users who lead active lifestyles or frequently find themselves in unpredictable weather conditions.
The previous models had an IPX4 rating, which only protected against splashes of water. The upgrade to IP57 means that users can feel more secure about their earbuds surviving accidental drops in water or exposure to dust. This change could save users from the hassle and expense of replacing lost or damaged earbuds.
Enhanced Battery Life
Perhaps the most noteworthy upgrade in the AirPods Pro 3 is the improvement in battery life. The listening time has increased from six hours to eight hours with active noise cancellation (ANC) enabled, and up to ten hours with Transparency mode on. This enhancement addresses a common concern among users regarding the longevity of battery life in wireless earbuds.
Longer battery life is essential for users who rely on their earbuds during commutes, workouts, or extended phone calls. The increase in listening time means users can enjoy their audio without the constant worry of recharging. Appleโs previous models have often been criticized for subpar battery performance, making this improvement a significant step forward for the company. While the AirPods Pro 3 may not introduce groundbreaking features, the enhancements in durability and battery life are likely to resonate with users seeking reliable and long-lasting audio solutions. As the market for wireless earbuds continues to evolve, these upgrades position Apple favorably among competitors.
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