New App Enhances Ornamental Fish Care
The ICAR-Central Institute of Freshwater Aquaculture (ICAR-CIFA) has launched an innovative mobile application called “Rangeen Machhli.” This initiative, supported by the Pradhan Mantri Matsya Sampada Yojana (PMMSY) from the Department of Fisheries, aims to assist hobbyists, farmers, and professionals in the ornamental fish industry. The app offers a wealth of information on ornamental fish care, breeding, and maintenance, making it a valuable resource for anyone interested in this vibrant field. With content available in eight Indian languages, the app seeks to promote the ornamental fish trade while fostering a sense of community among enthusiasts.
Objectives of the Rangeen Machhli App
The “Rangeen Machhli” app has several key objectives designed to benefit users across various levels of experience. First, it aims to provide comprehensive information on popular ornamental fish species and their care. This feature is particularly useful for newcomers who may not know how to maintain their aquariums properly. By offering detailed guidance, the app empowers users to create healthy environments for their fish.
Second, the app promotes local businesses through a dynamic directory of aquarium shops. This feature allows users to find nearby shops easily, helping local businesses gain visibility and attract more customers. It also encourages shop owners to keep their listings updated, ensuring that users have access to reliable sources for ornamental fish and aquarium products.
Third, the app enhances knowledge of ornamental aquaculture techniques. By providing educational resources, it empowers fish farmers and shop owners to improve their practices. This knowledge can lead to better fish health and increased profitability for businesses in the ornamental fish trade.
Finally, the app serves as an educational tool for both newcomers and seasoned professionals. It covers essential topics related to aquarium care and ornamental aquaculture, making it a versatile resource for anyone involved in the industry.
Key Features of the App
The “Rangeen Machhli” app boasts several salient features that enhance its usability and effectiveness. One of the most notable features is its multilingual support. By offering content in eight Indian languages, the app ensures that a diverse audience can access its resources. This inclusivity is crucial for reaching a broader user base and promoting the ornamental fish trade across different regions.
Another significant feature is the comprehensive information provided on fish care, breeding, and maintenance. Users can find detailed guidance on various aspects of aquarium management, from selecting the right fish species to understanding their specific care requirements. This information is invaluable for both beginners and experienced aquarists.
The app also includes a “Find Aquarium Shops” tool, which serves as a dynamic directory for users to locate nearby aquarium shops. This feature not only helps users find reliable sources for ornamental fish and products but also supports local businesses by increasing their visibility. Shop owners can update their listings, ensuring that users have access to the most current information.
Additionally, the app offers educational modules, such as “Basics of Aquarium Care” and “Ornamental Aquaculture.” These modules cover essential topics like aquarium types, filtration, lighting, feeding, and daily maintenance. They also focus on breeding and rearing ornamental fish, providing farmers with the knowledge they need to diversify their stock.
Economic Impact and Community Building
The launch of the “Rangeen Machhli” app is expected to have a positive economic impact on the ornamental fish industry. By promoting local businesses through features like the “Find Aquarium Shops” tool, the app creates better visibility and opportunities for shop owners. This increased visibility can lead to higher sales and a more robust local economy.
Moreover, the app helps users access authentic and reliable aquarium products and services. By reducing dependency on unverified sources, it empowers users with the knowledge to maintain healthier aquariums. This focus on reliable information enhances sustainability and growth in the ornamental fish trade.
The app also fosters a sense of community among enthusiasts and professionals. By providing a platform for sharing knowledge and resources, it encourages collaboration and support within the industry. This community-building aspect is essential for the long-term success of the ornamental fish trade in India.
Observer Voice is the one stop site for National, International news, Editor’s Choice, Art/culture contents, Quotes and much more. We also cover historical contents. Historical contents includes World History, Indian History, and what happened today. The website also covers Entertainment across the India and World.