Government Empowers Rural Health with Affordable Medicines

The Indian government is taking significant steps to enhance healthcare access in rural areas by enabling Primary Agricultural Credit Societies (PACS) to operate Pradhan Mantri Bhartiya Jan Aushadhi Kendras (PMBJK). This initiative, part of the Pradhan Mantri Bhartiya Jan Aushadhi Pariyojana, aims to provide generic medicines at affordable prices, addressing the healthcare needs of underserved populations. With the support of PACS, the program is set to transform healthcare delivery in remote regions.
Leveraging Rural Networks for Healthcare Access
Primary Agricultural Credit Societies (PACS) are uniquely positioned to facilitate the establishment of Jan Aushadhi Kendras due to their extensive network, which includes over 130 million small and marginal farmers. By utilizing existing infrastructure such as land, buildings, and storage facilities, PACS can effectively set up these medicine hubs in areas where access to healthcare is limited. The established trust between PACS and rural communities further enhances the likelihood of success for these Kendras, making them a reliable source for affordable medicines.
The initiative not only aims to improve healthcare access but also seeks to empower local farmers economically. By reducing their medical expenses, farmers can allocate more resources towards agricultural productivity, thereby enhancing their livelihoods. This dual benefit of healthcare access and economic empowerment positions PACS as pivotal players in the rural health landscape.
Incentives for Sustainable Operations
The government has introduced a robust incentive structure to ensure the sustainability of Jan Aushadhi Kendras operated by PACS. Each Kendra receives a 20% incentive on monthly purchases from the Pharmaceuticals & Medical Devices Bureau of India (PMBI), capped at ₹20,000 per month, contingent on stock mandates. Additionally, Kendra owners benefit from a 20% margin on the maximum retail price (MRP) of each drug, excluding taxes. This financial framework not only supports the operational viability of the Kendras but also allows them to sell allied medical products typically found in chemist shops, further enhancing their service offerings.
These provisions are designed to create a profitable model for PACS while ensuring that affordable medicines are readily available to rural populations. The integration of PACS into the Jan Aushadhi scheme is a strategic move to bolster healthcare infrastructure in rural India, aligning with the National Health Policy’s objective of equitable access to quality healthcare.
Broader Impacts on Rural Communities
The initiative to integrate PACS with Jan Aushadhi Kendras is set to have a profound impact on rural communities. By providing essential healthcare services, the program addresses critical public health objectives, ensuring that affordable medicines reach those who need them most. The establishment of these Kendras is expected to create job opportunities at the PACS level, contributing to local economies and enhancing overall community well-being.
Observer Voice is the one stop site for National, International news, Editor’s Choice, Art/culture contents, Quotes and much more. We also cover historical contents. Historical contents includes World History, Indian History, and what happened today. The website also covers Entertainment across the India and World.