Emerging Trends: Younger Borrowers Shaping the Lending Landscape

When HDFC first introduced home loans in the late 1970s, borrowing was a privilege reserved for a select few, often requiring substantial down payments and years of savings. Fast forward to today, and the landscape has dramatically changed, with many young Indians beginning their credit journeys in their mid-20s. A recent study by Paisabazaar reveals that the average age for obtaining the first credit product has decreased by 21 years across three generations, highlighting a significant shift in credit accessibility and consumer behavior.

Changing Trends in Credit Accessibility

The evolution of credit in India reflects broader economic changes and a shift in consumer attitudes. K Cherian Varghese, former chairman of Corporation Bank, notes that the ability to borrow is closely tied to disposable income. In the 1970s, many individuals struggled to meet loan repayments due to limited income. Today, however, sectors like IT offer competitive salaries, enabling employees to manage their expenses while servicing loans. Banks have also adapted by pre-approving loans for employees of corporate firms, making credit more accessible than ever before.

The introduction of credit bureaus has further streamlined the lending process, allowing lenders to assess borrowers’ creditworthiness more effectively. The Jan Dhan-Aadhaar-Mobile initiative has also played a crucial role in tracking borrowers, enhancing the overall lending ecosystem. This combination of factors has contributed to a significant increase in the number of individuals entering the credit market at a younger age.

Generational Shifts in Borrowing Patterns

The study conducted by Paisabazaar analyzed the credit behavior of over 10 million consumers, revealing stark differences in borrowing patterns across generations. Individuals born in the 1960s typically began borrowing at the age of 47, primarily through secured loans like mortgages. In contrast, those born in the 1990s are entering the credit landscape much earlier, often between the ages of 25 and 28, and frequently opting for unsecured products such as credit cards and personal loans.

This generational shift indicates a changing mindset among consumers, who increasingly prioritize immediate gratification over long-term savings. The first credit card in India, launched in the early 1980s, was limited to high earners and tax-paying individuals. It wasn’t until banks like Citi, SBI, and ICICI expanded their offerings that credit cards became more widely available, paving the way for a new era of borrowing.

Evolution of Credit Products

The study also highlights how the entry point into the credit system has evolved over the decades. For those born in the 1960s, home loans were often the first credit product they accessed. In contrast, individuals from the 1970s and 1980s typically started with auto loans, at average ages of 39 and 31, respectively. The trend continues, with the average age for first-time home loan borrowers dropping significantly from 41 for those born in the 1970s to just 28 for those born in the 1990s.

This evolution in borrowing behavior underscores the changing economic landscape in India. As more young people gain access to credit, the financial habits of future generations will likely continue to shift, reflecting a society that values immediate access to funds and the convenience of borrowing.

The Future of Credit in India

As credit becomes increasingly accessible, the implications for the Indian economy are profound. The ability for younger generations to borrow at an earlier age may stimulate consumer spending and drive economic growth. However, it also raises concerns about financial literacy and the potential for over-indebtedness among young borrowers.

Financial institutions will need to adapt to these changes by offering tailored products and services that cater to the needs of younger consumers. Additionally, promoting financial education will be essential to ensure that individuals understand the responsibilities that come with borrowing. As India continues to evolve, the landscape of credit will undoubtedly transform, shaping the financial future of millions.


Observer Voice is the one stop site for National, International news, Sports, Editorโ€™s Choice, Art/culture contents, Quotes and much more. We also cover historical contents. Historical contents includes World History, Indian History, and what happened today. The website also covers Entertainment across the India and World.

Follow Us on Twitter, Instagram, Facebook, & LinkedIn

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button