Department of Commerce Leads Swachhata Hi Seva 2024 with Cleanliness and Awareness Initiatives

The Department of Commerce has taken a leading role in the Swachhata Hi Seva campaign for 2024, with several activities aimed at promoting cleanliness and hygiene. Through events like cleaning drives, awareness programs, and tree planting, the department is contributing to a cleaner and healthier India.


Commerce & Industry Minister Takes Swachhata Pledge

On 17th September 2024, Union Minister of Commerce & Industry, Shri Piyush Goyal, along with Union Minister of State Shri Jitin Prasad and Commerce Secretary Shri Sunil Barthwal, took part in the Swachhata Pledge. The pledge was part of their commitment to the Swachhata Hi Seva campaign, focusing on the themes of โ€œSwabhav Swachhataโ€ (natural cleanliness) and โ€œSanskaar Swachhataโ€ (clean habits).

The ministers and senior officials pledged to work toward a litter-free India and encouraged people across the country to actively participate in the campaign. By taking the pledge, they showed their support for keeping the environment clean and fostering good hygiene habits in the community.


Swachhata Samvad and Cleanliness Quiz

To further promote cleanliness awareness, the Department of Commerce hosted a Swachhata Samvad (cleanliness dialogue) on 18th September 2024. This session included educational videos and discussions on the Swachh Bharat Abhiyan (Clean India Mission). Participants learned about the importance of maintaining clean surroundings and how to contribute to the campaign.

Additionally, on 20th September 2024, a Swachhata Quiz was organized to raise awareness about cleanliness and hygiene. The quiz encouraged officials to spread the message of clean habits in their workplaces and communities.


โ€˜Ek Ped Maa Ke Naamโ€™ Initiative: Tree Planting for a Greener India

As part of the Swachhata Hi Seva 2024 campaign, the Department of Commerce participated in the โ€˜Ek Ped Maa Ke Naamโ€™ initiative on 25th September 2024. Commerce Secretary, Shri Sunil Barthwal, along with other officers, planted trees at Vanijya Bhawan, New Delhi.

This tree-planting event was designed to honor the environment and promote the importance of sustainability. By planting trees, the Department of Commerce is helping to create a greener and healthier India, contributing to environmental protection and the global fight against climate change.


โ€˜Swachhata Shramdaanโ€™ and Clean-Up Drives

On 28th September 2024, the Department of Commerce organized a โ€˜Swachhata Shramdaanโ€™ (voluntary labor for cleanliness) at RK Puram, where officers and officials gathered to clean their surroundings. This activity was part of the larger Swachh Bharat Mission, which aims to clean up public spaces and improve sanitation across the country.

Various departments and organizations under the Commerce Department also took part in cleanliness drives. For example, the Kandla Special Economic Zone (SEZ), Marine Products Export Development Authority (MPEDA), and India Trade Promotion Organization (ITPO) organized activities like tree planting, health check-up camps, and beach clean-ups. MPEDA, in collaboration with the Department of Forest and UNDP, led a beach cleaning drive to keep coastal areas clean and raise awareness about marine pollution.


Affiliated Organizations Join the Campaign

Several affiliated organizations, including the Rubber Board, Spices Board, Tobacco Board, and Agricultural and Processed Food Products Export Development Authority (APEDA), also joined the Swachhata Hi Seva 2024 campaign. These organizations held a variety of activities such as:

  • Poster and painting competitions to spread awareness about cleanliness.
  • Health camps for farm workers to promote good hygiene practices.
  • Cleanliness Target Unit (CTU) initiatives, focusing on keeping workspaces clean.
  • Tree plantation drives to promote sustainability and environmental awareness.

These efforts highlight the departmentโ€™s dedication to cleanliness and the environment, showcasing a united effort across multiple sectors and communities.


Commitment to a Cleaner, Healthier India

Through these activities, the Department of Commerce has demonstrated its commitment to the Swachhata Hi Seva 2024 campaign. By engaging in cleanliness drives, awareness programs, and tree planting initiatives, the department is setting a strong example for others to follow.

The Department remains dedicated to promoting cleanliness, empowering citizens and communities to take part in the Swachh Bharat Mission and work towards a cleaner, healthier India. As the campaign continues, the department will keep encouraging active participation from all corners of society, ensuring that the vision of a Swachh Bharat becomes a reality for everyone.

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