Companies in Food and Fashion Sectors Observe Signs of Demand Recovery

Consumers in India have shown signs of renewed spending in the packaged goods, beauty, fashion, and jewelry sectors during the June quarter, despite challenges posed by sluggish urban consumption, early monsoon rains, and geopolitical tensions. Companies have reported a mixed bag of results, with some experiencing growth while others faced setbacks. Major players like Dabur, Godrej Consumer Products, and Marico have provided insights into their performance, indicating a cautious optimism about the market’s recovery.
Mixed Performance in FMCG Sector
Dabur has reported a sequential recovery in demand within the fast-moving consumer goods (FMCG) sector, particularly in urban markets. The company noted an uptick in volume growth, especially in its home and personal care, as well as healthcare segments. However, the beverage category suffered due to a shorter summer and unseasonal rains, leading Dabur to project a low-single-digit growth in consolidated revenue. Similarly, Godrej Consumer Products highlighted an improvement in volume growth, reflecting a broader trend of recovery in urban consumption.
Marico, facing challenges from high copra prices and inflation, indicated that unseasonal rains have further pressured its gross margins. The company, known for its coconut oil brand Parachute, implemented a nearly 30% price increase over the past year. While volumes for Parachute declined, growth in food and premium personal care categories helped offset some losses. Marico expressed optimism about future growth, citing steady urban sentiment and easing inflation as potential catalysts.
Impact of Geopolitical Tensions on Retail
The retail landscape has also been affected by geopolitical tensions, which have led to a decline in consumer spending during key sales periods. Nykaa reported a loss of business during its flagship sale in the first quarter, yet the demand for its own brands and diverse distribution formats helped bolster its beauty segment. The company anticipates a gross merchandise value growth in the higher mid-20s, indicating a positive outlook for its beauty offerings. The fashion segment also performed better than expected, suggesting a gradual recovery in consumer confidence.
In contrast, Tata Group’s retail arm, Trent, reported a slower growth rate of 20% in standalone revenue for the first quarter, significantly below its five-year compound annual growth rate of 35%. This discrepancy highlights the ongoing challenges in achieving a full recovery in consumer demand, suggesting that the retail sector may still face hurdles in the near term.
Jewelry Sector Sees Growth Amid Challenges
The jewelry sector, particularly Kalyan Jewellers, experienced a significant boost in sales during the June quarter, driven by wedding demand and the auspicious occasion of Akshaya Tritiya. The company reported a remarkable 31% growth in consolidated revenue, despite facing challenges such as fluctuations in gold prices and ongoing geopolitical tensions. This growth reflects a resilient demand for jewelry, indicating that consumers are still willing to invest in significant purchases during festive seasons.
Overall, while the June quarter has shown some signs of recovery in various sectors, the impact of external factors such as weather conditions and geopolitical issues continues to pose challenges. Companies are cautiously optimistic about future growth, with many expecting improvements as inflation eases and consumer sentiment stabilizes.
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