Balaji Telefilms Confirms Ekta Kapoor’s Exit from ALTT Amid Government Ban on 24 OTT Platforms
Following a recent directive from the Indian government to block 24 OTT platforms for allegedly airing explicit content, ALTT, previously known as ALTBalaji, has found itself in the spotlight. In response to the ensuing speculation, Balaji Telefilms Limited has issued a statement clarifying that producer Ekta Kapoor and her mother, Shobha Kapoor, are no longer associated with the platform. The company emphasized its professional management and the operational changes that have taken place since June 2021.
Balaji Telefilms’ Official Statement
On July 26, Balaji Telefilms released an official statement addressing the media’s portrayal of the situation surrounding ALTT. The company asserted that it operates as a “professionally run media organization” and is publicly listed on both the Bombay Stock Exchange (BSE) and the National Stock Exchange (NSE). The statement highlighted that ALTT is now solely managed by Balaji Telefilms, following the amalgamation of ALT Digital Media Entertainment Ltd. with its parent company on June 20, 2025. This restructuring marks a significant shift in the company’s operations, distancing it from previous associations.
Clarification on Ekta and Shobha Kapoor’s Roles
The clarification from Balaji Telefilms was prompted by reports suggesting that Ekta and Shobha Kapoor still held connections to ALTT despite the platform’s recent ban. The company firmly stated that both women have not been associated with ALTT in any capacity since June 2021. This assertion aims to dispel any misconceptions regarding their involvement in the platform’s current status. Balaji Telefilms urged media outlets to report responsibly, emphasizing the importance of factual accuracy in their coverage of the situation.
Government Action Against OTT Platforms
The controversy surrounding ALTT is part of a broader crackdown initiated by the Ministry of Information and Broadcasting (MIB). Earlier this week, the MIB ordered internet service providers to block 24 OTT platforms, including ALTT, for allegedly distributing vulgar or sexually explicit content. This action reflects the government’s increasing scrutiny of digital content and its commitment to regulating what is available to viewers online. The decision has sparked discussions about content moderation and the responsibilities of streaming platforms in India.
Impact on the Streaming Landscape
The ban on these platforms, including ALTT, ULLU, and others, raises questions about the future of streaming services in India. As the government continues to enforce regulations, OTT platforms may need to reassess their content strategies to comply with legal standards. This situation highlights the delicate balance between creative expression and regulatory compliance in the rapidly evolving digital entertainment landscape. As the industry adapts to these changes, stakeholders will be closely monitoring the implications for content creators and consumers alike.
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