Assassin’s Creed Shadows Surges Past 2 Million Players
Ubisoft’s latest installment in the Assassin’s Creed franchise, “Assassin’s Creed Shadows,” has achieved a remarkable milestone, surpassing two million players shortly after its launch. The game, set in Feudal Japan, attracted one million players on its very first day and has rapidly doubled that number within just 48 hours. Released on March 20, 2025, the action-RPG is available on PC, PS5, and Xbox Series S/X.
Record-Breaking Launch for Assassin’s Creed Shadows
Ubisoft announced on social media that “Assassin’s Creed Shadows” has officially crossed the two-million player mark, making it one of the most successful launches in the franchise’s history. The game has outperformed previous titles such as “Assassin’s Creed Origins” and “Assassin’s Creed Odyssey,” both of which were well-received upon their release. The announcement was made via a post on X (formerly Twitter), where Ubisoft expressed gratitude to players for joining the journey in Feudal Japan.
The impressive player count includes users across all platforms, including PC via Steam, Epic Games Store, and Ubisoft Connect, as well as consoles like PS5 and Xbox Series S/X. Notably, “Assassin’s Creed Shadows” is also available at no additional cost for Ubisoft+ subscribers, which may have contributed to its rapid growth in player numbers. While Ubisoft has not disclosed specific sales figures, the game’s performance on Steam provides insight into its success, with a peak concurrent player count of 64,825 recorded shortly after launch.
Strong Pre-Launch Performance and Market Impact
Prior to its release, “Assassin’s Creed Shadows” demonstrated strong pre-order numbers, aligning closely with those of “Assassin’s Creed Odyssey,” which is regarded as one of the franchise’s most successful entries. This positive trend is crucial for Ubisoft, which has faced financial challenges in recent years. The company’s stock price plummeted by 40 percent in 2024 following disappointing launches of other AAA titles, including “Avatar: Frontiers of Pandora” and “Star Wars Outlaws.” The success of “Assassin’s Creed Shadows” is seen as a potential turning point for the company as it navigates these financial difficulties.
Delayed Launch and Future Prospects
The launch of “Assassin’s Creed Shadows” was not without its challenges, having been delayed twice before its eventual release on March 20. Initially scheduled for November 2024, the game was first postponed to February 14, 2025, following underwhelming sales of “Star Wars Outlaws.” A second delay pushed the release to its current date. Despite these setbacks, the game’s successful launch has reignited interest in the franchise and may pave the way for future titles.
As Ubisoft continues to explore partnerships and potential buyout deals, the performance of “Assassin’s Creed Shadows” could play a significant role in shaping the company’s future direction. With its engaging gameplay and rich historical setting, the game has captured the attention of players worldwide, marking a promising chapter in the Assassin’s Creed saga.
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