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ICAR Promotes Cleanliness in Villages through Swachhata Hi Seva Campaign

The Indian Council of Agricultural Research (ICAR), under the Department of Agricultural Research and Education, is actively promoting the Swachhata Hi Seva 2024 and Special Campaign 4.0. ICAR is working with local communities to raise awareness about cleanliness and hygiene. This initiative is part of the Swachh Bharat Mission, aiming to bring lasting changes to how people manage waste and maintain their surroundings.

Cleanliness Drive in North-Eastern Villages

Some of the ICAR institutes in the North-Eastern region of India have taken steps to educate villagers on the importance of cleanliness. The villages near these institutes were taught how to keep their areas clean and manage waste better. This initiative included installing dustbins in places like local markets where the most waste is generated. Shopkeepers and locals were trained to separate dry and wet waste to improve waste disposal practices.

Spreading the Message of Swachhata

To spread the message, ICAR officials displayed Swachhata banners in important parts of the villages. They talked to farmers and villagers about why sanitation and cleanliness are so important. This was not just about keeping the village clean but also about improving health. The officials explained how keeping the environment clean can lead to fewer diseases and a better quality of life.

Teaching Villagers about Waste Management

One of the key focuses of this campaign is to teach people about waste management. Locals were shown how to recycle and dispose of waste properly. By sorting dry and wet waste, the villagers could help reduce pollution and make their surroundings cleaner. Shopkeepers, in particular, were taught how to handle waste responsibly so that the markets would stay clean.

Mental and Physical Cleanliness for Well-being

The campaign also focused on mental health, highlighting the link between a clean environment and a peaceful mind. Experts from ICAR spoke to the villagers about the importance of both mental and physical cleanliness. They encouraged villagers to keep their homes and community clean, which not only helps improve physical health but also promotes mental well-being.

They stressed that living in a clean environment reduces stress and can make people feel happier and healthier. They explained that clean surroundings lead to a clean mind, which is crucial for living a peaceful life. The experts led discussions on how simple habits like regular hand washing, keeping the house tidy, and cleaning public spaces can make a big difference in overall wellness.

Practical Tips for Better Hygiene

In addition to the discussions, the ICAR team gave villagers practical tips to improve hygiene in their daily lives. These tips included:

By following these simple steps, the ICAR team believes that villagers can live healthier lives and create a cleaner environment for future generations.

Long-term Goals of the Swachhata Hi Seva Campaign

This campaign is part of the larger Swachh Bharat Mission, which aims to bring about long-term behavioral changes in how people handle cleanliness and hygiene. The ICAR is committed to helping rural communities adopt healthy, sustainable habits that will improve their overall well-being. This isn’t just a one-time effort but part of an ongoing mission to create cleaner and healthier villages across India.

Through education and active participation, the ICAR is working to ensure that these villages are not only clean today but will stay clean in the future. They hope that by encouraging villagers to take part in the cleanliness drives, these habits will become a natural part of their daily routines.

The campaign has been successful in engaging villagers, shopkeepers, and community leaders, fostering a sense of responsibility towards maintaining their environment. By doing so, the ICAR hopes to contribute to the Swachh Bharat Mission’s goal of a cleaner India.

Conclusion

The ICAR’s initiative under Swachhata Hi Seva 2024 and Special Campaign 4.0 is making a significant impact in the villages of North-Eastern India. By educating villagers on waste management and the importance of cleanliness, the campaign is fostering healthier, cleaner communities. This ongoing effort is a key part of India’s broader goal to promote cleanliness and hygiene across the nation, contributing to a better quality of life for all.


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